Saturday, September 7, 2019

U.S. Totalization Agreement With Mexico Essay Example for Free

U.S. Totalization Agreement With Mexico Essay The focal point of this paper is to analyze the Totalization Agreement between the US and Mexico. It should be noted that the aspects of this analysis is not fundamentally policy analysis but it intended towards presenting arguments from the point of view of analytical framework. In this paper there would not be any bias or opinion presented rather a comparison would be presented in terms of arguments for and against the issue. It should be stated that in the context of globalization the Totalization Agreement is a very important aspect for the US. Totalization Agreement has the tendency of investment funds and businesses to move beyond domestic and national markets to other markets around the globe, thereby increasing the interconnectedness of different markets. Globalization better said is the shift in the direction of a more incorporated and interdependent World economy. Globalization has had the effect of markedly increasing not only international trade, but also cultural exchange. some intellectual define globalization as convergence of prototypes of manufacture and expenditure and a consequential homogenization of customs, while others strain that globalization has the prospective to take countless miscellaneous appearances. In economics, a wide description is that globalization is the union of prices, wages, products, profits and rates of interest in synchronization with developed nation norms. Globalization of the financial system depends on the position of international business, human migration, incorporation of pecuniary markets, and mobility of capital. The International Monetary Fund observes the increasing financial interdependence of countries all over the world through rising quantity and multiplicity of cross-border dealings, gratis international capital flow, and comparatively faster and extensive dissemination of technology. In contemporary economic scenario the prevailing trend is expansion in the global market. Global market expansion is nothing but a concept of serving customers beyond the limits of domestic market and in economic scenario considered a key growth strategy. Global market expansion is a business reality that every company encounters at some point in its evolution. Under such circumstances every business venture must balance risk with rewards, the risks when expanding internationally can be less predictable and in the same way the rewards can be more elusive. The companies, which are looking for sustainable ways to grow and diversify their revenue streams, consider global expansion as a strategic option. There are several factors behind the trend toward expansion in the global market. Companies require a global presence. For both offensive and defensive causes, companies cannot overlook opportunities outside their home markets. A company’s requirement for a global presence arises from two factors, their capability of leveraging domestic relationships outside their country and a requirement from domestic customers to support the company’s products internationally. A global expansion allows companies to replicate successful domestic strategies in international markets, potentially in markets with lower competitive intensity. Additionally Global market expansion provide the companies large untapped markets, advantages of low labor costs, savings of shipping costs, speed and efficiency of delivery system, etc. These factors make the Totalization Agreement between the US and Mexico more important. (Fletcher, 2006) The Totalization Agreement between the US and Mexico could be better understood in the light of the history behind it. For more than thirty years US has been establishing agreements relating to social agreement internationally keeping in mind that these agreements should coordinate with the program by the Social Security of the US. These agreements based on the aspects of programs related to Social Security of the US are cumulatively pronounced as totalization agreements. Under these agreements there are certain advantages. However, from the point of view of the US these advantages can broadly be divided into two parts. The first objective is to eradicate double taxation for workers employed in foreign nations. Without the agreement an individual would have to pay two times as tax on the earnings. The current report suggests that the benefit of Totalization Agreement between the US and other countries has help US workers working abroad at lot. The cumulative savings are estimated at $800 million per year. The second objective of Totalization Agreement between the US and other countries is to provide an individual who is part timer as a worker in either in the US or the foreign country the proportional tax benefit that is so important for the worker. In this context the agreement between US and Mexico becomes very important in the context of financial benefits. It has been estimated that once the agreement of Totalization is signed between the US and Mexico the workers from the United States in Mexico would be able to save about an estimated $140 million. These savings would be made in the parameters of Mexican taxes relating to health insurance and social security measures. However, it should be mentioned that this estimation is calculated on the basis of a 5 year term of computation. Again, in the perspective of humane benefit it would immensely help the workers who have been working in Mexico for a shorter period of time in both US and Mexico as because this agreement would help them to receive the benefits. (King, 2006) It could well be stated that Mexico is a prominent partner of the US in terms of trading. In fact it is the second largest after Canada. This way it becomes important for the US to indulge in Totalization Agreement with Mexico. As it is Mexico is already under the Totalization Agreement with Canada making it mutually beneficial for both countries. The advantages and disadvantages of Totalization Agreement with Mexico have been heavily scrutinized and debated in recent years. Proponents of Totalization Agreement with Mexico say that it helps developing economies catch up to highly developed industrialized economies much faster through increased employment and technological advances. Critics of Totalization Agreement argue that it weakens national sovereignty and allows rich nations to ship domestic jobs overseas where labor is much cheaper. The main advantages of Totalization Agreement are as such, increased free trade between the two nations, increased liquidity of capital allowing investors in developed nations to invest in developing nations, conglomerates are having greater flexibility to operate across borders, global mass media binding the world together, increased flow of communications allowing vital information to be shared between individuals and conglomerates through out the globe, greater facility and speed of transportation for goods and people, reduction of cultural barriers increases the global village effect, spread of democratic ideals to developed nations, greater interdependence of nation-states, reduction of likelihood of war between developed nations , increases in environmental protection in developed nations. Along with the advantages there are also several disadvantages of Totalization Agreement, such as increased flow of skilled and non-skilled jobs from developed to developing nations as companies look for the cheapest labor, increased probability of economic disturbances in one nation effecting all nations, business influence of nation-states far exceeds that of civil society organizations and average individuals, apprehension that control of world media by a handful of conglomerates will limit cultural expression, greater possibility of reactions for globalization being violent in an attempt to conserve cultural heritage, greater danger of diseases being transported inadvertently between nations, spread of a materialistic lifestyle and outlooks that sees consumption as the path to affluence, international bodies like the World Trade Organization interfere with national and individual sovereignty, increase in the probabilities of civil war within developing countries and open war betw een developing countries as they compete for resources, decrease in environmental integrity as polluting corporations take advantage of weak regulatory rules in developing countries like Mexico. It could well be stated that in this competition organizations are gradually loosing their ethnic values and morals. Today competence of an individual or a corporate is judged by his or her ability to cope up with constant fundamental changes in the organizational structure. All over the world, organizations aligning new products engineering teams around ‘pit crew’ model. Cross functional teams to design, manufacturing sales and service engineer’s work along with the workers, who at some point of time have stake in the product. This ensures manufacturing and sales people having their say all through the design process and building up the manufacturing capability early on that is currant engineering. The goals are simple, such as speed, equality and competitive price. Commodities have become international for most industries and the impact of engineering is significant. In many organizations, the learning curve in engineering has become an unaffordable luxury. Competitive pressures mandate finding ways to reduce the total time required to introduce new products in the market. Competition along with more complex production and distribution environments requires identifying and reducing necessary costs, such as costs associated with development, manufacturing, distribution and service. However, it can be stated that totalization agreement would have a distinct effect on the Trust Funds but it would be a long termed and virtually negligible effect. It has been estimated that the social security of US bears a cost of about $100 million yearly. This has been the trend for the last 5 years. Thus the totalization agreement would enable the workers of both the US and Mexico to enjoy the advantage of cost benefit as the dual taxation would be eradicated. It should be mentioned in this perspective that the cost benefit of US during the year 2002 was around $198 million with Canada alone under the parameters of the totalization agreement. (Lamb, 2004) Thus in the conclusion it could be stated that there are both advantages and disadvantages in coming into a condition of totalization agreement with Mexico. However, when an international agreement is signed there are multiple aspects to be looked after and these are done keeping in mind the mutual benefits of the nations. References: Fletcher, R; (2006); Beliefs and Knowledge: Believing and Knowing; Howard Price King, H; (2006); Social Security Today; HBT Brooks Ltd Lamb, Davis; (2004); Cult to Culture: The Development of Civilization on the Strategic Strata; National Book Trust.

Friday, September 6, 2019

Baskerville Murder Essay Example for Free

Baskerville Murder Essay Murder mystery tales are among the most popular book genre. Murder mysteries will usually consist of an unknown murder that killed a significant character. The detective has to decide among many suspects with clues he or she found in the course of the book. Authors typically write books of this genre because they give the reader a feeling of suspense and confusion as they read the story. It keeps them guessing and switching their opinions as new facts are read. In The Hound of the Baskervilles by Arthur Conan Doyle, protagonists, Sherlock Holmes and Dr. Watson meet many people involved while trying to find the murderer of Sir Charles Baskerville, as said to be a mythical demon hound. Although there are many subjects in the case of the murder, Dr. Mortimer, The Barrymores, Jack Stapleton, and Roger Baskerville. Dr. James Mortimer is a medical practitioner. He is described as tall, thin, and good-natured with rather eccentric habits. He is the first suspect Holmes and Watson meet and the person to tell them about the case. He is possibly the murderer because he was in charge of Sir Charles will when he died. He could of manipulated the will to his own use. By killing Sir Charles the will follows whatever he would of made it. He challenges Holmes in the intro of the story to solve the case. He also owns a dog as shown on the carriage when him, Henry and Watson were headed to Baskerville Hall and discovered by the bite marks of his cane. Its possible that Mortimer could of used his dog and disguised him as the hound to scare Charles at a distance. He is also a close acquaintance to the Baskervilles so he knows a lot about the family that he could of used fro his plans. His information on Sir Charles’ condition at the time is explained when Mortimer said, â€Å"Within the last few month s it became increasingly plain to me that Sir Charles’s nervous system was strained to the breaking point† (Doyle, 43). With this information he could had literally â€Å"scared him to death† with any means that would relate to the hound’s curse. Mr. and Mrs. Barrymore are servants to Sir Charles and Henry. Mr. Barrymore is described as tall, thin and has a black beard. They are very close to the Baskervilles since their family served them for generations. Their motives could be after their wealth or maybe on the inside they are sick of serving them. The hound of legends could have been the Barrymores who served Hugo Baskerville and they were tired of a life of servitude. This hound could of went on from generation to generation. Supposedly, Holmes and Watson first seen Mr. Barrymore when they were chasing a man in a van and the driver described him as a short man with a black beard. When Watson and Henry arrive at Baskerville Hall, Mr. Barrymore says he and his wife would leave the hall soon because of Charles’ death and its too painful of them. As for Mrs. Barrymore, Watson says during the first night, â€Å"And then suddenly, in the very dead of the night, there came a sound to my ears†¦ It was the sob of a wo man, the muffled, strangling gasp of one who is torn by an uncontrollable sorrow† (Doyle, 159). The crying indeed comes from Mrs. Barrymore, which could have been caused, as Watson predicts, a haunting memory. Its possible the letter they received could also have something to do with the case. Jack Stapleton is a short man and a naturalist. He lives in the outskirts away from the other neighbors and the Baskerville Hall. He lives with his sister, Beryl and two servants. He became a suspect because Mortimer told Holmes and Watson that he knows the ins and outs of the moor. Watson first meets him when he came up to Watson and began a conversation. Oddly enough, he was interested in what Holmes and Watson thinks of the case and murder so far. After a few days with Stapleton, Watson believes something is not right about Stapleton and that he is masking his true colors to him. His motives could be that he is after the fortune of the family and only wants to be rich. When Beryl came to Stapleton and Watson while they finished their conversation, she said, â€Å"Go back! Go straight back to London, instantly Go away from this place at all costs! Hush, my brother is coming! Not a word of what I have said† (Doyle, 183). Thinking Watson was Henry, se gave him a warning, but s aid not to tell Stapleton. She later explains that he doesn’t want Henry to leave because the people need someone, but Watson is well aware she is hiding something. If Stapleton was the killer, he must be a master of disguise. When the driver described the man as short and with a black beard, Stapleton could of easily put on a fake beard and mislead the duo. He would also have access to Henry’s hotel room and take his shoes and he could of disguised himself as the hound. Roger Baskerville was the â€Å"black sheep† of the family when Hugo Baskerville was the owner. He is the son of Hugo and the brother of John. Mortimer states that he escaped to Latin America because he was an outcast and disgrace to the family. Interestingly enough, he never states if he died while there. Roger could of came back for revenge and would kill every Baskerville so he would be the only heir left. If he did survive and he came back, he is hiding somewhere from the people. What’s difficult is that anyone could be him because its unknown what he looks like. As Mortimer and Henry travel to Baskerville Hall, they were stopped and Perkins told them, â€Å"There’s a convict escaped form Princetown, sir. He’s been out for three days now, and the warders every road an every station, but they’re had no sight of him yet† (Doyle, 146). Roger could be the convict, Selden, and killed Charles before or after he was thrown in prison. Mortimer, the Barrymores, Stapleton and Roger Baskerville are the most likely suspects to the killer. Out of the four Stapleton could be the killer because he is more mysterious than the others and the fact he knows the moor makes him the prime suspect. Overall, mystery books are interesting because as the reader continues the story, his or her opinion will keep changing and gives the reader the suspense of who the person is. The Hound of the Baskervilles is one of many excellent mystery novels.

Thursday, September 5, 2019

Acid Rain Causes, History, and Effects

Acid Rain Causes, History, and Effects Crystal Mullen Acid rain is a form of rain that consists of droplets of that are abnormally acidic due to the pollution in the air particularly the extreme amounts of nitrogen and sulfur released by cars and industrial factories (Briney, 2014). While it is usually in the form of water droplets, acid rain can also occur in form of fog, snow, or even increments of dry materials that may settle within the environment (National Geographic, 2014). Acidic deposition, or acid rain as it is more commonly known, manifests either wet or dry. Wet deposition is precipitation in any form that takes acids from the air and distributes them onto the Earth’s surface. Dry deposition, on the other hand, are polluting gases and particles that attaches to ground through smoke, dust and a lack of rain. Although the dry form is a dangerous form of deposition, wet deposition is actually more dangerous because the rain eventually washes pollutants into lakes, streams, and rivers (Briney, 2014). Furthermore, natural causes such as erupting volcanoes and rotting vegetation can release chemicals that can create acid rain. However, acid rain primarily falls due to human activities such as coal-burning power plants (National Geographic, 2014). The electric and coal burning based gases that form acid rain were first introduced in large amounts into the atmosphere during the Industrial Revolution, In 1852, Robert Angus Smith, a Scottish chemist was the first to discover the relationship between the atmospheric pollution in Manchester, England and the corresponding acid rain (Briney, 2014). Although acid deposition was discovered in the mid-1800s, this discovery did not begin to be common knowledge in the general public until the 1960s. In 1972, the term â€Å"acid rain† was coined. The general public’s attention toward acid deposition increased in the 1970s when reports published by the New York Times revealed problems occurring in New Hampshire’s Hubbard Brook Experimental Forest (Briney, 2014). There are quite a few negative ecological effects to acid deposition. One of the more prominent effects is its impact on streams, lakes, wetlands, and other water-based environments. This is because acid deposition, acidifies the waters so that the water would absorb aluminum and then blend in with the soil found around streams and lakes. This toxic combination makes poison the aquatic animals such as clams, fish, and crayfish, clams (National Geographic, 2014). As this acid based liquid flows into streams, rivers and oceans, it does become diluted. However, over time, acids will accrue and then lowers the overall pH of the body. Furthermore, acid deposition causes clay-based soils to release magnesium and aluminum which, in some areas, further lowers the pH. The drop in pH can indeed be significant because if the lake’s pH drops below 4.8, the plants and animals surrounding that body of water could die. The estimated 50,000 lakes that are in the United States as well as Canada are at risk because they have a below normal pH (about 5.3 for water). Sadly, the pH found in several hundred of these lakes are too low to support any plant or animal water-based life (Briney, 2014). Although some species can withstand the effects of acid deposition, our interconnected ecosystem means that even non-aquatic animals, such as birds are affected by acid deposition (Briney, 2014). In addition to streams, rivers, and oceans, acid rain can substantially impact forest regions. As the acid rain falls on the trees, the trees are then prone to losing their leaves, suffering bark damage, and stymied growth. When these parts of the trees are damaged, it makes these trees prone to disease as well as vulnerable to insect infestation and extreme weather. Furthermore, when acid falls on a forest’s soil, it kills microorganisms in the soil, disrupts soil nutrients, and possibly even cause calcium deficiency. Finally, trees that are at high altitudes are vulnerable to damage caused by acid-based clouds because the acidic moisture in the clouds blankets these trees (Briney, 2014). Although acid rain damage to forests is seen all over the world, the cases of acid rain damaged trees that shows most damage are found in Eastern Europe. In Poland and Germany, about half of their forests are damaged. Switzerland also has at least 30% acid rain damage in their forests (Briney, 2014). Acid deposition has even impacted art and architecture because of the acid’s ability to corrode certain types of materials. As acid rain falls on buildings (particularly buildings constructed with limestone) the acid reacts with minerals found in the stones and sometimes causes the building to wash away and disintegrate. Furthermore, acid rain can corrode cars, modern buildings, airplanes, railroad tracks, steel bridges, and even pipes below and above the ground (Briney, 2014). Thankfully there are quite a few steps taken today by various government agencies to reduce nitrogen and sulfur emissions. Many governments now actually require energy producers to clean their smoke stacks by using scrubbers that can trap the pollutants before they are released in the air. Furthermore governments are also mandating catalytic converters to be installed in cars to lower their emissions. Finally, though certainly not exhaustively, alternative energy sources, such as solar plants and windmills are gaining more prominence so government funding is being administered for the restoration of ecosystems that have suffered acid rain damage worldwide (Briney, 2014). This is great news for our environment. I’m sure that more funding, as well as private sector support will continue to work to restore the ecosystem from the damage caused by acid rain. Conclusion As far as I know, I have never personally suffered adverse effects due to acid deposition. Unlike Kimberly from Diff’rent Strokes, I never had green hair from washing with rain water. However, I wouldn’t want to wait until my hair – or skin was green, before taking action to improve our environment’s air quality. Furthermore maintaining higher levels of air quality ensures I’m not vulnerable to the dry form of acid rain and have to battle asthma or other breathing issues. Finally, I’m thankful that we are now fighting acid deposition because protecting air quality, which in turn protects water quality, means my six-year-old nephew will have a greater chance of living a long and healthy life without asthma, indigestion due to tainted water or green hair. I hope the measures to reduce acid rain continue. References Briney, A. (2014). Acid Rain The Causes, History, and Effects of Acid Rain. Retrieved February 22, 2014, from Global Problems and Issues.About.com: http://geography.about.com/od/globalproblemsandissues/a/acidrain.htm IMBd. (1982, April 1). Diffrent Strokes: Season 4, Episode 20 Green Hair. Retrieved 22 February, 2014, from IMBd: http://www.imdb.com/title/tt0559982/ National Geographic. (2014). Acid Rain Effects Felt Through the Food Chain. Retrieved February 22, 2014, from National Geographic -: http://environment.nationalgeographic.com/environment/global-warming/acid-rain-overview/?rptregcta=reg_free_nprptregcampaign=20131016_rw_membership_n1p_us_ot_w#

Wednesday, September 4, 2019

World Trade Organisation Essay -- essays papers

World Trade Organisation The official World Trade Organisation web site, defines the WTO as â€Å"the only global international organisation dealing with the rules of trade between nations . . . [through] helping producers of goods and services, exporters, and importers (to) conduct their business†1. It was formed in 1995 after growing out of and extending the institution of the General Agreement on Tariffs and Trade. As of the thirtieth of November 2000, the WTO has 140 member-countries, over three-quarters of which are developing or least-developed countries. As the WTO implies, its current role is to serve as the lubrication for the joints in the engine of globalisation; although just how effective and fair this lubrication may be, is still a point of great contention. The WTO preaches that its purpose and effect are to â€Å"improve the welfare of the people of the member countries†2, and it claims that this is achieved by administering trade agreements, and monitoring and handling trade disputes. This essay will test the truth in this statement, of whether or not the actions taken by the WTO have failed to further enhance the welfare of the people of its member countries, and if so, whether the WTO therefore needs to be either reformed or even abolished. The criteria by which I will assess this truth, takes into account the three major arguments that are held against the WTO, with regard to its affect on the welfare of the people of its member countries. One of these arguments is that the international rules the WTO authors, consistently favour multinational corporations at the expense of workers and small farmers. Another argument is that by removing trade barriers as the WTO seeks to achieve, jobs are ‘exported’ to lower labour cost countries where the standards to which the labourers are subjected, are below what is internationally accepted. The final main argument against the WTO’s aims that is raised, is that if countries cannot make their industries globally competitive, they will experience a decline in their people’s standards of living. Judging the results of these arguments, will allow me to decide whether or not the WTO is in need of reform, abolishment, or if it should continue without alt eration. The basic premise of the WTO is to open up trade between nations, and one of its potential disadvantages is that its opera... ...) â€Å"Slow out of the blocs† The Australian February 1 p.28. Mitchell, A. (2001) â€Å"Let community have its say† The Australian Financial Review March 7 p.6. Steketee, M. (2000) â€Å"Unhappy days are here again† The Australian June 17 p.4. The Australian (2000) â€Å"Fabric of the fair go ripped to shreds† June 17 p.4. Internet: Ebeling, R. (2000) Free Trade Versus Protectionism [ON-LINE] http://www.freerepublic.com/forum/a3950b6be763d.htm S-11 Online (2001) Frequently Asked Questions: FAQ [ON-LINE] http://www.s11.org/s14/s11.html Sirico, R. (2000) Free Trade and Human Rights: The Moral Case For Engagement [ON-LINE] http://www.freerepublic.com/forum/a392420130b93.htm Wills, J. (2000) Multinationals and the Poverty Trap [ON-LINE] http://www.unfairtrade.co.uk/pov/articles.shtml WTO Online(1) (1999) 10 Benefits of the WTO Trading System [ON-LINE] http://www.wto.org/english/thewto_e/whatis_e/10ben_e/10b03_e.htm WTO Online(2) (1999) 10 Benefits of the WTO Trading System [ON-LINE] http://www.wto.org/english/thewto_e/whatis_e/tif_e/fact1_e.htm WTO Online(3) (1999) What is the WTO? [ON-LINE] http://www.wto.org/english/thewto_e/whatis_e/whatis_e.htm

Tuesday, September 3, 2019

Abortion Essay -- Research Papers Pregnancy Papers

Abortion â€Å"Abortion is a procedure, either surgical or medical, to end a pregnancy by removing the fetus and placenta from the uterus.† This definition (A.D.A.M., 2003) is a dry medical definition that lacks meaning. This paper attempts to apply meaning to this dry definition, and in doing so, will show the less known and less published side of abortion; the human side. A Brief History Archaeologists have recently uncovered Roman ruins that contain the evidence of aborted children, abandoned children, and children that were destroyed just after birth (infanticide); all of these bodies were recovered from a brothel. Fast forwarding a few hundred years, Thomas Aquinas wrote on the evils of abortion, and the moral implications of such a practice in a civilized society. These two examples of â€Å"ancient† history show that abortion has been around a long, long time, and has been used as a means of birth control, to end unwanted pregnancies, for some time now; it is not a recent development. The act of destroying the young before birth has been present in the world for a while, however, but it has been only in the last century that this problem has reached an epidemic proportion. In the late 1950’s and early 1960’s, the first abortion legislation in the United States was proposed, mainly concerned with the application of penalties for illegal a bortions; outlines what abortions would be considered legal. It should be noted, that these early proposals wanted to legalize abortion for reasons including the mental or physical health of the mother, pregnancy due to rape and incest, and fetal deformity (NRLC, 2003). In the late 1960’s forms of the earlier abortion legislation was passed in a few states; the number of states... ... of people out there that are able to think for themselves, based on the given facts and evidence. I would like to commend everyone in the class for giving me an opportunity to enjoy their views on life, for it helped me to better understand my own views. Bibliography The Boycott List. Life Decisions International. Washington. 2002 â€Å"Life and death before birth.† Minnesota Citizens Concerned for Life 2003 Pro-life Resource Book. MCCL. Minneapolis. 2002 Heritage House 76. 2003. Arguments of Abortion. [Online]. http://www.abortionfacts.com/parsing_the_arguments/parsing_the_arguments.asp [Dec 14, 2003] Heritage House 76. 2003. History of Abortion. [Online]. http://www.abortionfacts.com/history/history.asp [Dec 14, 2003] NRLC. 2003. Abortion: Some Medical Facts. [Online]. http://www.nrlc.org/abortion/ASMF/asmf.html [Dec 02, 2003] Abortion Essay -- Research Papers Pregnancy Papers Abortion â€Å"Abortion is a procedure, either surgical or medical, to end a pregnancy by removing the fetus and placenta from the uterus.† This definition (A.D.A.M., 2003) is a dry medical definition that lacks meaning. This paper attempts to apply meaning to this dry definition, and in doing so, will show the less known and less published side of abortion; the human side. A Brief History Archaeologists have recently uncovered Roman ruins that contain the evidence of aborted children, abandoned children, and children that were destroyed just after birth (infanticide); all of these bodies were recovered from a brothel. Fast forwarding a few hundred years, Thomas Aquinas wrote on the evils of abortion, and the moral implications of such a practice in a civilized society. These two examples of â€Å"ancient† history show that abortion has been around a long, long time, and has been used as a means of birth control, to end unwanted pregnancies, for some time now; it is not a recent development. The act of destroying the young before birth has been present in the world for a while, however, but it has been only in the last century that this problem has reached an epidemic proportion. In the late 1950’s and early 1960’s, the first abortion legislation in the United States was proposed, mainly concerned with the application of penalties for illegal a bortions; outlines what abortions would be considered legal. It should be noted, that these early proposals wanted to legalize abortion for reasons including the mental or physical health of the mother, pregnancy due to rape and incest, and fetal deformity (NRLC, 2003). In the late 1960’s forms of the earlier abortion legislation was passed in a few states; the number of states... ... of people out there that are able to think for themselves, based on the given facts and evidence. I would like to commend everyone in the class for giving me an opportunity to enjoy their views on life, for it helped me to better understand my own views. Bibliography The Boycott List. Life Decisions International. Washington. 2002 â€Å"Life and death before birth.† Minnesota Citizens Concerned for Life 2003 Pro-life Resource Book. MCCL. Minneapolis. 2002 Heritage House 76. 2003. Arguments of Abortion. [Online]. http://www.abortionfacts.com/parsing_the_arguments/parsing_the_arguments.asp [Dec 14, 2003] Heritage House 76. 2003. History of Abortion. [Online]. http://www.abortionfacts.com/history/history.asp [Dec 14, 2003] NRLC. 2003. Abortion: Some Medical Facts. [Online]. http://www.nrlc.org/abortion/ASMF/asmf.html [Dec 02, 2003]

Monday, September 2, 2019

The Downside of Social Media and Technology Essay -- social issues, c

As children of the 90’s, and previously, we spent childhood days outside discovering things in the woods and exploring everything we could. With minds full of ideas and with our imaginations running wild, we were engineers of possibilities. Days were passed playing make-believe and running amuck with friends. Time passed slowly and enjoyment came from the friends we shared our imaginings with. This pure creation has taken a nose dive over the past generations. Imagination is slowly being snuffed out by technology. With the advancements in modern technology, such as social media, people have become more self-absorbed and the pace of life has increased. Not only does this technology spike affect the adult and teen world, but it can cause huge problems in the development of children. The digital world is one of creation and ingenuity; however, this is only partially true because it is actually an escape from reality. With technology, kids no longer have to come up wit h ideas all on their own. Why should they spend their energy being creative when they can find an idea online in about two minutes? Social media is a growing fad in the world. Teenagers are constantly checking for status updates and are posting new things online. Instead of actually enjoying moments with each other our generation has become obsessed with documenting. Pictures and statuses are posted immediately after something occurs. Picture this†¦ A basketball game is tied up at the last minute. One team has the ball and they work their way down the court. The player takes a shot, but misses! There’s only five seconds left and the other team catches the rebound, passes it up the court to a teammate who makes a half court shot just as the buzzer sounds. T... ...olving, it is being over used and is slowly taking control of our lives. Technology may seem to be all glitter and gold, but watch out for the malevolent addiction of it that can pull you in. All good things come in moderation. Return to the days before technology’s domain and go explore and imagine. Escape the digital box. Go dance in the rain, listen to live music, find shapes in the clouds, and don’t forget to enjoy life’s littlest wonders. Works Cited Allday, E. (2013). Technology, a fundamental change in child development. SFGate. Retrieved December 17, 2013, from http://www.sfgate.com/default/article/Technology-a-fundamental-change-in-child- 4958199.php Statistic Gate. ( June 8, 2013). Mobile device / cell phone statistics. Statistic Gate. Retrieved December 17, 2013, from http://www.statisticbrain.com/mobile-device-cell-phone-statistics/

Sunday, September 1, 2019

Kotu Fashion Accessories Shop

Vietnam was positioned in 23rd among 30 countries for owning one of the most attractive retail markets globally. The total retail value for clothing and accessories sector in Vietnam was 7. % and held 72. 9% of share in 2009. From 2004 to 2009, there was a growth in the number of clothing and accessories retailers in Viet Name. As predicted in 2010, the number of goods and services would grow 18-19% in 2011.Along with this growth, the rate of retailing goods in 2011 was quite slow compared to previous years due to a decrease in consumption and economic difficulties. However, retailing market like accessories and clothing markets still continued to be the most attractive market ever. According to the Global Retail Development Index (201 1), clothing and accessories retailing is a attention business in Vietnam and stands at a vital position in the market, which influences not only private retailer but also the government's attention.The government has tended to pay more attention to th e local retail market. To be more specific, they have encouraged people to increase the use of local products, which urges the local market to improve. For instances, many campaigns were emerged by the government with the purpose of developing the industry potentially such as the recent campaign named Vietnamese people buy Vietnamese goods'. According to Ministry of Industry and Trade (2010), a report in September ‘Industry and Trade' in 2011 showed that in the first 9 months of 2011, the total sale of goods and services rose more than 17%.Nevertheless, this was still a low percentage compared to previous years, which tended to grow more than 20%. In 2010, the total retail grew to 24. 5% compared to previous year. This shows that Vietnamese demands for accessories have been rising and are more likely to be an upward trend. Hence, the opportunities for an accessories retailer to enter the market and increase the number of customers are very significant. RESEARCH QUESTION How ca n SOOT Shop attract more customers and increase the number of loyal customers?METHODS In order to effectively respond to the team's research question, the research team have examined both primary and secondary research. For primary research, in order to clearly understand the shop owner's problems, on 6 March 2013, the research team visited and had an interview with the owner of SOOT Fashion Accessories Shop, Mrs.. Maim Then Then (See Appendix A). On 5 April 2013, the research team visited Qua Tang shop, one of the most popular accessories shop among the area to observe ND compare SOOT Shop with its neighboring competitors.In addition, the research team visited a competitor's accessories page named V;C on 5th April 2013. Furthermore, a survey was conducted randomly including 10 males and 10 females respondents on 10 April 2013 (see Appendix C). The data was clearly identified with a table of survey results, proportions, bar graphs and pie charts. Finally, on 14 April 2013, the team members had met with Ms. Unguent NCO Line, an online shop owner who has five years experience in doing Internet advertising (See Appendix B).Then, he research team interviewed the expert Do Truing Tuna, an owner of a grocery shop on 15 April 2013 to find out more about special offer strategies (See Appendix B). And on 12 April 2013, the team interviewed Mrs.. Cacao HTH Hung, the owner of Gardenia Hotel in Dalai City about her specialize on membership program (See Appendix B). For secondary research, the research team have searched on REMIT Online Library, government documents, and Google Scholar to find out about the possible problems as well as solution regarding social networking sites, special offer and loyalty program.Figure 1 . Gender of respondents FINDING Social Networking Sites (An) In the interview on 6th March 2013,the owner of Soot shop, Ms. Maim Then Then claimed that she would like to increase the number of customers by using Faceable which she has not had any experienc e in the previous time. Based on the survey that the research team conducted on 10 April 2013 on randomly adolescents a young adults (See), seven out of ten respondents research on Faceable before purchasing (See). On 14 April 2013, in a meeting with Ms.Unguent NCO Line, an online shop owner has five years experience, emphasized that social networking sites are opportune for business to increase customers (See). After researched and visited on a competitor's accessories page named V&C on 5th April 2013, the research team noticed that they often stay online to quickly answer customers' question about the products and have separated albums for each kind of products. Bankcard (2011) indicates social networking sites help to connect nodes and branches.The author states that social networking sites contribute to increase sales, services and brand the products as a major hub. According to the Thou Tree News (2012), there was a growth of approximately 200% from 2. Million to more than 8. 5 million in the number of Faceable users in Vietnam. Unguent (2012) adds that the majority users' ages in 2011 are from 15 to 34 years old which is similar to the target ages of the business. Unguent also represents that Faceable has the highest rate of number users and a large gap comparing to Vietnamese social networking sites in 2011.Special Offer (That) Ms. Then, owner of SOOT shop states during the interview on 6 March 2013 that she has considered using special offer to attract more customers to her shop (see Appendix A). A survey was conducted on 10 April 2013 (see Appendix C), in which 9 UT of 10 respondents would choose to buy goods from accessories shop, especially, which offers them several gifts or discounts. 50% of those like to make purchases on special days if this shop offers ‘5-10%' discount and another 50% refers buying if the shop applies ‘buy 2 get 1 free' (see Figure 1).The expert Do Truing Tuna, a owner off grocery shop states in the interview on 15 April 2013 that special offer is a sales promotion tool which is extremely important for any small business, as it can help the business gains its reputation, prestige and therefore, attracts more customers to grow the profits (See Appendix B). According to David K and John M (2000), special offer is a tool to keep loyal customers and satisfy new customers. The authors claim that a retailer can apply special offers for different customers by recognizing loyal or new customers digitally via Kiosks, Internet and mobile devices.By using it, business can conceive different offers for different customers based upon their historical purchases and preferences. On 5 April 2013, the research team visited Qua Tang shop, one of the most popular accessories shop among the area, which also is a strong competitor of SOOT shop (see figure 2). The team found out that Qua Tang hop offers discounts and other sales promotion strategies frequently. For instance, the shop offered ‘buy 2 get 1 free in the woman day last month and it was high appreciated within new and loyal customers (see Appendix C).According to Wend (2012), some small businesses are now considered special offer through email marketing promotion as an effective way to get more attention of the customers. Special offer can be a way to motivate customers to buy products, it can be occurred with many forms as well, for instances, ‘buy and get discount on the second product', ‘buy one get one free' and free shipping. In order to create an efficient email advertised offer, Wend mentions four advices.Firstly, a business should understand the need of the customers and offers them products with perceived value. Secondly, business has to be well defined their goals, why they do an offer. The reason they make the offer should not be because their competitors do. Thirdly, firms should be clear about their ability, which meaner that they have to make sure they can afford the offer. Finally, a successful busi ness should think about partnering with a non-profit making organization in order to position the business's name in the mind of customers.According to Jim (201 1), some businesses have mistaken the true meaning of special offers, which caused irreparable damages to a company's reputation. He expresses some main ideas help firms to understand more about special offer. One of the most common mistakes that most of small business makes is training the marketplace to wait'. For example, a seminar business applies an early-bird discount to persuade customer to book promptly although customers still buy tickets with the actual price. Then, when the seminar' s date gets close, he offers X% to sell his tickets quickly.Eventually, the business loses it reliability. Secondly, Jim found that famous brand companies are often successful with their special offer strategies. The reason is that big companies often spend quite a long time for their wide research and receives advices from their profe ssionals. Membership Card (HTH) Ms. Maim Then Then, the owner of SOOT Shop stated in an interview on 6 March 2013 that she wants to apply sale promotion strategies, which can effectively attract more customers and improve the shop's loyal customers (See Appendix A).The research team's survey on 10 April 2013 shows that 9 out of 10 respondents are attracted to the idea of having a membership card for an accessories shop (See Figure 3) and they would like to make more purchases if the shop provides promotions (See Appendix C). In an interview on 12 April 2013, Mrs.. Cacao HTH Hung, the owner of Gardenia Hotel in Dalai City, implies that membership card is one of the most important promotion tools to keep the loyal customers on track (See Appendix B). However, there are many firms failed to run the customer loyalty programs effectively.She also states that in order to run the customer loyalty programs efficiently, businesses should do surveys and market researches on customer urchin's behaviors and then create an adequate reward for loyalty. According to Dowling and Uncles (1997), a European investigators researching business-to- business marketing in the sass stated that a firm is mostly profitable from their loyal customers. This is because of seeking more profits by lower servicing costs, less price sensitivity and suggestions passed on to other potential customers by loyal purchasers.On 5 April 2013, the research team visited Qua Tang shop, one of the strongest competitors of SOOT Shop and noticed that Qua Tang Shop has paid special attention to improve their customer loyalty programs such as patronage rewards and membership cards. They offered membership cards with different colors and designs aiming to different valued cards. According to Little&King integrated marketing group (n. D), businesses should be aware of the mentality â€Å"one product fits all† because not all of the customers' needs and wants are always the same.Therefore, a hierarchy of valued consumers should be released such as diamond, premium and gold membership cards. Furthermore, ‘lapsed' members, who signed for a membership card, but only use it for one time and never use it again, are also problems dealing with membership cards and challenging almost all genuineness. If the shop provides membership cards for those who will probably ‘lapsed', the shop will not only waste their efforts to maintain the customers, but also suffer from loss of resources such as the cost to make the membership card.According to a survey of professor Worthington (2009), although membership cards often attract widespread customers' interests, they are still likely that it has a large amount of ‘lapsed' members. There is no accessible information that could show the percentage of membership cards that are ‘lapsed' or ‘active'. Nevertheless, professor Worthington survey outcomes indicate that the most frequent reason for not participating in membership p rograms are not attracted by the prizes and a slight rate of people who cited ‘privacy' reasons.RECOMMENDATION Social Networking Site (An) On the survey conducted by the research team, nine out of ten respondents like purchasing accessories on Faceable. The expert, Ms. Unguent, said that having an efficient controlled Faceable page could help to increase the number of customers. Noticed by the research team, the competitor, V&C shop, also had a Faceable page, which had well decorated picture albums and quick service.Bankcard (2011) asserts that by directly using a social networking site and connecting with the customers could collect positive reviews and high reputation as return since customers feel that their feedbacks are important and they are cared. The Thou Tree News (2012) reports that the number of Vietnamese Faceable users increased of around 2 times within one year. Unguent (2012) adds that the significant Faceable users' age are from 15 to 34. Therefore, Soot shop s hould create a Faceable page, which is easy and inexpensive, to increase the potential customers.The expert, Ms. Unguent, advised that the shop should have 2 Faceable pages, which are a personal page and a fan page. The shop can update the information and pictures related to their products, notes, and feedbacks from customers and use the personal page to share this information and add friend. In this way, the shop can be active in increasing the number of users they want to transfer information because users do not randomly like the page unless the shop has a big brand name or high products' prestige. Ms.Unguent also recommended not tagging the customers in the pictures to avoid disturbing them, except the owner's friends if they do not mind. Ms. Unguent added that the pictures should have clear descriptions and be similar to the products because if the products and picture are not matched, the shop could lose their prestige. The most impressive aspect on the competitor's Faceable p age is they have separated albums for each kind of products; this could help customers to save their time for searching purposes. Soot shop should consider this aspect.The most important thing that V&C shop cannot efficiently manage is that there are many other shops' advertising on the page and the host also updates personal statuses and emotions. This could get bad reputation in return and the customer could click on the other's pages, as a consequence, they might lose their customers. Hence, Soot shop should not post any personal activities onto their business pages. On the survey administered by the research team, service is the most importance to the female customers and the second importance to the male customers.In addition, the competitor shop also has the order service for the products that they do not have. Therefore, Soot shop should try often stay online to quickly response to customers. Their strength is to make handmade accessories hence producing stuffs that customers order is also possible. Special offer (That) The research team administered a survey and pointed out that there are 9 out of 10 respondents would like to buy products from accessories shop where offers them gifts or discounts (See Appendix C).Half of the respondents like to make purchases on special days if this shop offers ‘5-10%' discount and another 5 respondents refers buying if the shop applies ‘buy 2 get 1 free' (See Appendix C). The research team observed a well-know accessories shop named Qua Tang, which is one of a SOOT shop's competitor. Qua Tang implements sales promotions strategy frequently to acquire more customers. The latest is ‘buy 2 get 1 free' offers on woman days and it is widely popular among the area. According to Wend (2012), special offer through email marketing promotion is now extremely important to small business.She informs that special offer indeed can be an effective way to prompt customers to buy products. In order to attract custome rs by special offer, Wend argues that a firm has to understand the need of customers and offers them products with appropriate value. Moreover, business needs to know their specific goals and abilities to make a healthy offer. Jim (2011) states that not every business understands clearly the true meaning of special offers, which leads them to several inevitable losses. He mentions an example regarding to his one customer that losses its reputation due to misunderstanding of special offer.According to David K and John M (2000), special offer is an efficient strategy to fulfill loyal customers' and new customers' expectation. The authors infer that a retailer can know more about customer's buying powers and preferences using modern tools such as Kiosks, Internet and mobile devices in order to manage different offers for each group of customers. The positive aspects of special offer are obvious; every customer refers to receive discounts and gifts when they make purchases. Thus, if SOO T shop wants to increase the number of first-time customers and preserve the number of membership, sales promotion as special offer is essential.However, special offer is quite popular among other accessories shop, many competitors also apply special offer to attract more customers such as Qua Tang shop. Therefore, SOOT shop also has to make sure the reason for offering, who to offer, what and when to offer. For example, shop can offer ‘5% discount' for new customers and ‘10%' discount for loyal customers on special days such as Valentine and Mother days. In addition, in order to prevent unnecessary losses, Ms. Then needs to know clearly the ability to offer.If she offers a product value 10,000 vend and sells it 12,000 vend after discount, she would be suffered because she still has to pay money for employers, electricity, and many other fees. Membership card (HTH) A survey released by the research team on April 2013 indicated that 90% of respondents are interested in ha ving a loyalty card for a fashion accessories shop (See Appendix C). Mrs.. Cacao HTH Hung, the owner of Gardenia Hotel in Dalai City, mentions in an interview on 12 April 2013 that one of the most significant promotion tools to maintain the loyal customers is offering membership cards (See Appendix B).Nonetheless, there are not many companies can succeed in implementing the loyalty programs. She goes on to suggest that considering the evaluation of customer purchasing behaviors and then generate the accurate rewards of loyalty are the most important factors to maintain loyalty customers. Dowling and Uncles (1997) refer to a research, which was found by European researchers studying business-to- easiness marketing in the sass. The research claimed that loyal customers are the main contribution to a company's profit.It is due to its lower expenses by lower servicing costs, lower advertising costs and advices passed on to other potential buyers by loyal purchasers. It will cost much mo re to persuade a new buyer to make a purchase in the shop than to make a current shopper to purchase again. Hence, SOOT shop should focus more on their current customers and often remind them about the shop through providing promotions and running membership programs. The research team visited one of the competitors, Qua Tang shop, on 5 April 2013 ND noticed that Qua Tang Shop has fully concentrated on improving their membership programs.They provided different colors and designs cards, which distinguished between levels of card members. Little;King integrated marketing group (n. D) states that companies should notice the mentality â€Å"one product fits all†, because there are always differences between every customer's needs and wants. Therefore, a hierarchy of valued consumers should be released such as diamond, premium and gold memberships. Thus, SOOT shop should apply membership cards to its customers (See Figure 3). The differences between membership cards allow the hop to serve a certain type of persons based on their standard of membership.To illustrate, the system can automatically find the names of customers, their mobile phone numbers, email addresses and save their previous purchases when they use their membership cards to make a purchase. Through that process, the shop can easily classify the customers' interested items and clothes in order to introduce different kinds of items, clothes to different types of customers. In addition, the shop can efficiently inform different types promotion information to different types of buyers through their mobile phones or email addresses. One of the difficulties of providing membership cards is ‘lapsed' membership card. Lapsed' member meaner customer who applied a membership card and only use it for one time. According to a survey of professor Steve Worthington (2009), it always has a large amount of ‘lapsed' members in every business. There is still lack of available information that could show the percentage of membership cards that are ‘active' or ‘lapsed'. Yet, professor Worthington examinations results imply that the most common reason for not taking part in membership programs are because they are not attracted by the rewards and a small proportion of respondents who cited ‘privacy' reasons.Thus, SOOT Shop must be aware of their responsibilities to its consumers in satisfying the redeemable prizes and customers' information to remain customers' beliefs. In order to do so, firstly, SOOT Shop should pay more attentions to members who ‘lapsed' through classifying members' last purchases. And then try to find out the customers' reasons of not taking part in the membership programs. Finally, inform different types of promotions to different customers. For example, a shop finds out that a small umber of their customers quit being the shop's loyalty customers because of the low membership cards' benefits.The shop may apply different type of promo tions to those particular members. The shop may send a message to those customers that they fortunately won a randomly contest of the shop and they will receive double points in every purchase by membership card. CONCLUSION In conclusion, SOOT accessories shop should apply the use of social networking sites such as Faceable in order to attract more customers. It should consider launching a Faceable page, which has well decorated products' albums and information because Faceable takes no cost to create and advertise.It also should strike up friendship with Passbooks users to advertise products widely. Moreover, it should stay online over time to answer customer's questions and feedbacks. By that way, customers will probably feel that they are respected and it helps the shop to improve its reputation. The shop also has to make sure that the quality of products is similar to the pictures that it has on Faceable to earn customer's belief. However, SOOT shop should manage to avoid irrita ting people by tagging them every hour with pictures.In addition, most of people like to make purchases when there is a discount or gift offer. Thus, SOOT shop should apply special offer to get new customers as well as to preserve loyal customers. Nevertheless, other accessories shop also apply special offer, so SOOT shop should be considered when applies this sales promotion tool. To be more specific, SOOT Shop should clearly understand the reason for making the offer, who to offer, what and when it should offer. SOOT shop should not forget their ability to make an offer because if it gives customers more than what it can afford, the shop will face difficulties.Furthermore, SOOT shop should be concentrated on keeping loyal customers by reminding them via membership programs because it will save the services and advertising costs. Providing membership cards have different colors and designs can help SOOT shop to easily classify each type of customer through their names, phone number s email addresses and purchasing powers. Therefore, the shop would be able to know more about customer's wants, interests and preferences. One of the difficulties of membership program is that there could be many ‘lapsed' membership cards.Unguent NCO Line, who has a successful online cosmetic shop named Rim Catnap Skincare, to ask for comment on my recommendation for the business that my research team currently working on. An: Hello Line. Thank for spending time to meet me. I'm An from research and report writing class. As I told u before that today I want to interview you for advice on my project. Ms. Line: Hi An. So how far have you been doing? And which problem that you want me to give advice on? An: Ah. The business that I'm working on is a clothing accessories store. The owner wants to increase the amount of customers.The subtopic I'm doing is social networking sites. However it seems totally new to the owner, her shop doesn't even have a Faceable page which is now quite familiar to the teenagers and young adults. Ah one more thing, teenagers and young adults are her target customers. That's why I suggest her to have one. Ms. Line: Oh I see, you are right that Faceable is now getting more popular and it can help to increase sales. But let me ask u this, have u ever been tagged by an online shop in its pictures. An: Yeah, a lot. Ms. Line: How do u feel about that? An: A little bit annoying.At First, I Just ignored them, but there were many notifications and that disturb me. Therefore, if any shop tags me, I will block them or report as spam.. Ms. Line: So why do you suggest the owner to have a Faceable page? An: Ah I'm going to ask her create a fan page. Can you tell me how to increase the â€Å"like†? Ms. Line: k, because she and I work on different kinds of business so you may apply in some ways but not exactly the same k? I suggest having 2 pages, one is a personal page and one is a fan page, because the customers do not randomly like your page unless you have a big brand name or prestige of your product.An: can you please explain in more details? Ms. Line: for the fan page, you update all the product' details there such as pictures, notes, feedback from customers, etc. For the personal page, all you have to do are adding friends and share what you have updated on the fan page. Because the customers are afraid to be annoyed therefore we have to be active by adding friends with them and remember not to tag them, I think you already know why, huh? Maybe you could tag some of your friends if they don't mind. And sharing the stuffs that you updated on fan page that mean the information is transferred to the users twice.An: Ah I got it. Ah I also want to recommend on the pictures that she is going to post on Faceable, it must be clear, close enough to see what the product made from. What else do you think I should suggest her? Ms. Line: ah it's good to do that but you should put the description for the pictures, because pi ctures sometimes are not clear and that could cause misunderstanding about raw materials. Ah it reminds me that the real products and pictures have to be the same because you may lose prestige if the products look different.You could describe in the pictures that the products may slightly different because of the light. And you could also create an album of customers wearing your products on Faceable, which could help to increase the loyal customers and increase sale from your customers' relatives since the products is ore reliable when it is introduced by friends. If you are lucky, your customers could be some hot girls or models etc. , you know, stuffs are worn by beautiful girls maybe look more beautiful (laugh) and their fans could come to buy as well.An: k, it sounds good to me. Thank you very much for meeting me again. I would go back to work on the recommendation. If there is any problem, don't you mind if I call you to ask? Ms. Line: Call me as soon as you have questions. I' m very glad that I can help you. k see way. An: Thank you. Audio script of the interview on 11 April 2013 with Mr.. Do Truing Tuna, owner off rockery shop for over 20 years to ask for some advices for the business That: I m working on a small accessories shop and I intend to ask you some advices for my sub topic which is special offer.Tuna: so its about loyalty program? That: yes and also attract first-time customers Actually, I plan to recommend this shop to apply discount on special days like Valentine and Woman days, specifically, ‘20% discount', what do you think? Tuna: well, on special days? Mum†¦ I think that it s not a good idea. Firstly, every shop especially small shop should not apply more than 5 to 10% on special days because they can ell more of their products within those days; some shops don't even have enough stuff to sell, so why then they apply discount?Why do you choose special days to offer? That: I think that special offer will attract more customers, maybe new customers. Many people don't usually buy products unless it is special days. Those days, they are encouraged to buy something for their friends and family right? Then I think I can focus on new customers Tuna: I think that you should balance between loyal and new customers, I mean it s more about services. If you offer discount for ewe customers the same amount you offer for the old one, they must be upset. Why don't you separate the offer?I mean decide different offer for different customers? For example, offer 5% for first time customers and 10% for old customers. That: but how can we realize who is the new and who is old customer? Tuna: I think the shop should have been applied some of the other sale promotion tools which can help you to recognize customers such as membership card. There are many way to recognize them, I suggest you to research more about how to realize customers digitally through the internet since the internet is necessary for all the business.